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In order to become an Authorized Author and publish software in the SoftKey catalogue, you must first sign an Author agreement.

There are two types of agreements: author agreements, and partner agreements. These two agreement types are divided in two categories: open agreements and closed agreements.

Open agreements may be viewed by the public, while closed agreements can only be accessed via a direct link provided by the owner of the agreement.

From the Author section, choose Agreements and then Royalties in order to sign an Author agreement. Use the agreement wizard, which will take you step-by-step and help you determine the most suitable agreement for your needs. You can also bypass the wizard and go directly to a list of agreement options.

If you opt to set up an agreement without using the wizard:

1. choose the appropriate agreement by clicking on the agreement name in the Name column. Carefully review the text of the agreement (Figure 3).
   

   
   Figure 3 - selecting an Author agreement




2. If you accept the terms, conditions, and fees set out in the agreement, sign it by clicking on Sign.

   Once you have signed the Author agreement, the owner of the Agreement (i.e. a member of the SoftKey Partner Department) will be notified. The agreement Owner will then review the Author information and make a decision to approve or decline the agreement. If the agreement is approved, the agreement Owner will also sign it online. Upon signature by the agreement, Owner, the Author will be permitted to include his or her software product listings in SoftKey’s catalogue and the Author products will be made available for purchase via SoftKey.

   Once the Author and the Owner have signed the Agreement, the full features and options in the Author section will become available. For more information about the Author section features, please see the manual section on The Author section.

   Please note: as an Author, you are allowed to sign only one Author agreement. If you would like to enter into another Author agreement, you must terminate the previous one or cancel an agreement awaiting SoftKey approval. Only one Author agreement may be valid at any one time, although Author agreements can be customized to include multiple commission options for different software products.

Partner agreements are one type of agreement that can be signed by an Author and a user of the SoftKey system (an affiliate or a dealer, for example).

In order to sign agreements with users, you must first obtain the appropriate permissions from the SoftKey server administration. In order to do so, please send a request to info@softkey.net.

Permissions that are granted may allow Authors to enter into only one type of agreement. In order to obtain permission to conclude another type of agreement, Authors will have to file a separate request in order to obtain permission to enter into each individual agreement. Once your permission has been granted, you may start the process to sign the new agreement.

You can manage your partner agreements in your personal Agreements section.

In order to create a new partner agreement:

• choose the type of agreement (dealer, affiliate, etc.),
• specify whether this agreement will be active,
• specify whether the agreement will be available for public viewing,
• when you modify an agreement, you should add to the text and build a service plan that should contain the price options for the software product.

When you conclude an agreement with a SoftKey user, you will be able to offer them discounts on your products. Creating a new partner agreement will involve creating a special service plan that sets out prices for products depending on the quantity of the licenses purchased and the user's revenue earned. A service plan may be applied to all of your products, or to just one specific product.

When you create a new partner agreement you will need to specify the following:

• the name,
• a short description,
• the full text of the agreement,
• a service plan.

This subsection is actually the Author section (see Figure 5).

The Summary window displays information on sold products, your partners, etc. This page also contains a news block intended especially for the Author (Figure 6).

Figure 6 - The Summary window

In this section, you can view and filter a list of all of your agreements using, modify current agreements, and create new agreements.

To create a new agreement, click New agreement in the Add new agreement field, found in the Manage agreements window.

A New agreement window will open. In the Agreement type field, choose the type of agreement you want to initiate. Then indicate whether the agreement will be active and available for public viewing.

Figure 7 - Filtering your list of agreements

In the Default service plan (for all products) window (see Figure 7) you can modify the service plan. Check Active to activate the service plan. You should specify the number of licenses eligible for discount, and check Discount to provide a discount to the user with whom you conclude the agreement. Set the discount amount, the currency, and the minimum product price.

Note – If the Discount field is not checked, the indicated amount will be set as a new product price. Authors can remove one or more items from a service plan at any time.

If an author has a coupon for a discount that he offers buyers, he can include the coupon’s code into the link. In this case, coupon holders can take advantage of your discount specials when they buy your product. Coupon codes can either be used more than once, or once only. If a coupon code is a one-time deal, the date of issue and product purchased with the coupon will be taken into account.

In order to create a discount coupon you will need to go to the "Agreements" section, "Management" tab, click the "New agreement" button and sign the new agreement ("Purchase [B])".

If you don’t have the right to sign agreements of this type, contact your account manager.

Then you will need to make appropriate settings – specify an agreement name and a discount amount.

1. 1 – If you want the agreement to be seen by everybody, check the "Public agreement" item. Otherwise do not set it.
2. 2 – Check the "Available (active)" item.
3. 3 – Set the effective period.
4. 4 - Enter a short name.
5. 5 – If the discount is public, give a description; otherwise do not give a description.
6. 6 - Click the "Add" button at the bottom.
7. 7 - Go to "Service plans" in the newly created agreement.
8. 8 - Add a new service plan.
9. 9 – "Products (product: version: option):" – here you can select the products/product versions that will be excluded from the offer.
10. 10 - Check "Apply service plans upon entry of a coupon only" and "Allow coupon entry upon placing an order" items.
11. 11 – Then you should enter any word/alphanumeric combination that you want to use as a coupon for buyers.
12. 12 - "Service plan": check and enter a quantity in % or an amount in rubles.
13. 13 - Click "Change".

You can view and change agreements with partners in this section.

When reviewing your list of Author agreements, this page will provide you with detailed agreement information (description, text, prices), and allow you to terminate a current effective agreement. Use the filter to sort agreements.

When reviewing your list of bundle agreements, you can view detailed partner and agreement information. If you initiated an agreement, you can modify or terminate it. You can also conclude a new one.

The filter lets you sort through your list of bundle agreements by agreement status or partner code.

This section allows you to view, copy, and modify existing products descriptions, and add new descriptions. To do so, click Products and in the Product management window that opens, fill the filter fields (see figure 4), then click Set. The product list and descriptions will be displayed. (Figure 8). The descriptions may subsequently be modified (in standard or advanced mode), copied, deleted, etc.

Figure 8 - Filter results

In order to edit a product profile (product information), click Edit or Advanced edit (Figure 8). As a result, the Product No ххх information window will open. In the product profile:

• fill in the product name and language.
• check Product is available for purchase to make this product available for purchase.
• set the Effective period field for the product. Products can be made available for purchase for a specific period of time. Upon expiration of this period, the product will be automatically set as inactive and become unavailable for purchase.
• in the Catalogue field, choose the catalogue sections where the product information will be published. You can also specify a product release date and provide a link to the official website. A product may be linked to different catalogue sections.
• add product information: short descriptions, catalogue descriptions, and descriptions by filing in the respective Product description fields. You can add product information in plain text and HTML, i.e. with the ability to change font and add links.

For more information on how to add a product, please see the Adding a product section of this manual.

Product information placed on the server can be added to the catalogue. Please note that only the server administration is authorized to manage the catalogue. There are two product catalogues: one in English, and one in Russian. The catalogue will includes a product profile with the information you enter.

A bundle is a collection of products offered by one or several Authors that includes a set number of licenses for different products. Products in a bundle may be combined in groups.

You can combine your products to form bundles by adding products from other Authors. You may also include your products in the bundles offered by other Authors. In order to put a bundle together and obtain bundle agreement rights, you will first need to obtain permission from the server administration.

Buyers can purchase either the bundle as a set, or individual products.

Bundles can also be static or dynamic.

Static bundles – are collections of products with specific product names and a set number of licenses. Buyers only have the option to purchase the software as a bundle. The Author sets the price for static bundles once, and cannot change that price later. The same discount system applies both to products and bundles.

Dynamic bundles – bundles for which you do not set a maximum and minimum number of licenses, as opposed to a fixed number of product licenses. Buyers may select the products they want from the bundle and the number of licenses for each product.

To create a bundle, add a new bundle in the Bundles section. For more details, please refer to the Adding a bundle section of this Manual.

The bundle will be published as a product. Bundle details are entered, edited, and modified in the same way as other products.

When you create a bundle, you will need to indicate the products that will be included in the bundle. These can include both your products, and products offered by other Authors in line with their respective bundle agreements.

When you edit the information for each bundle, you will need to specify the minimum and maximum number of licenses available for purchase (in a dynamic bundle) as well as the product group and its components.

To add products offered by other Authors to a bundle, you will first need to enter into a bundle agreement with the product’s Author. If you wish to add your product to another Author’s bundle, that Author will need to create a public agreement for his bundle. If the Author of a bundle wishes to add your product to his bundle, he will need to sign this agreement. An Author of a product should also sign a bundle agreement to grant another Author consent to include the former’s product in the latter’s bundle.

A bundle agreement not only lets you add a product to a bundle, it also sets the product price, i.e. the percentage that the Author of the product included in the bundle will receive when the bundle is purchased.

You may sign your own bundle agreement in order to ensure flexible price management.

A bundle’s price depends on the bundle type. The pricing process involves choosing the price type.

A Static price is the price for the bundle as a whole. A buyer may purchase the whole bundle only and may not customize the number of licenses or purchase individual products. The static bundle price may not be less than the value of the liabilities of the party compiling the bundle to the Author of the products included in the bundle agreement(s). Static pricing involves the same process as product pricing. If a buyer purchases several static bundles he may be given a discount.

A Dynamic price depends on the products and licenses chosen by a buyer. Authors may not set a fixed price for the whole bundle. When compiling a dynamic bundle, you should specify the minimum and maximum number of licenses available for purchase. If a buyer is allowed not to purchase a product included in the bundle, then you should set the minimum number of licenses to 0 (zero).

For product groups, you should specify the minimum and maximum numbers of the group components that a buyer may purchase.

Pricing for bundle components should be based on one of the following:

• an Author can sell a product only as part of a bundle, and may not publish it separately in the catalogue. In this case, the product price is specified when registering the product and can't be changed in the bundle.
• an Author can may opt to sell the products both separately and as a part of a bundle. The product price in the bundle will match the price specified in the product profile. If an Author wishes to set another price for his product in the bundle, he will need to create a bundle agreement with himself in which he will be able to specify the products that can be added to the bundle and their new prices (or the discount percentage).

This interface allows you to automate the order shipping process without contacting SoftKey or a Vendor's shipping department.

When software is purchased, the buyer will receive a special key by e-mail to register the product.

There are three ways to generate a registration key:

• an HTTP-request sends a request to the key generator. To send an HTTP-request, choose the fields that will be sent to the generator, the address, and the method by which it will be sent. The fields also can be customized in the product.
• Key list – a key is taken from a predefined list of keys. The list of available keys will be used for the key list.
• Binary keys – data from an HTTP-request is sent to the Vendor's server, then SoftKey receives a file that is an actual key.

If an order is released for shipment, the shipment owner (a server or an Author) will see a key generation form with predefined file values in the order’s profile. Once a key is generated, an e-mail can be composed and sent using a customized template.

A generated key can be recorded in the list of used keys (including the issue date and the recipient).

At this time, key generation is not an automatic process. Keys are created as follows:

1. In the Mail templates section, you can customize e-mail templates to include registration data. This standard e-mail will be sent to system users. When creating an event you should set the message type to Registration data.


2. In the Keys section you can customize an interface to key generator:
   • Enter a list for the key list, with one key per line. For HTTP-requests, you will need to enter a key generator address (URL), a method, and a list of fields to be sent. Field values can include variables, similar to a mail template (a list of which is included in this format as well). Variable values are automatically filled in with order contact information, registration data, and the user’s budget.
   • In the Mail template field, choose the mail template that the key generator will be linked to. Additionally, you can the specify variables that will be automatically filled into the template when sending a message. #REGISTRATION_KEY# is a predefined variable. This variable (in addition to the ones you enter) may be used in the mail template.


3. In the Products section, link specific products to the key generator interface. You can also set the fields that will be sent in the request for this product.



4. If the order is released for delivery and an Author is responsible for the delivery, the order profile will display a key generation form. The Key list will be displayed with the option to accept the next key or enter a new one. With an HTTP-request you will see an HTML-form with the fields specified in the interface settings (with predefined values from the order). The request results will be displayed in a separate window once the button is clicked.

   Since the request is actually sent by a browser, all browser-supported authorization methods are available. A primary means of authorization can be used once a URL is specified in the interface settings as follows:

   • http://user:password@url.

   If you do not enter your login and password, the browser will prompt you for them. The URL may start with https:// if your browser supports SSL.

   If you need to repair a key that has been issued, check the appropriate checkbox. In the REGISTRATION_KEY field, should enter the value of the key (you can often find it in the clipboard in the generator window).

   If a user will be e-mailed, you can see the text of the e-mail at the bottom of the page.

   Once any key issues are resolved, the key will be added to the list of used keys with an expiration date and the corresponding order number.

   
   Figure 9 - The key generator interface

   The Generator Name is an arbitrarily assigned generator name.

   The Product Code is a code used for each product in the Author’s catalogue.

   The Product Name is the name of a product in the Author’s catalogue.

   You can also add a new key generator here.

If key verification is enabled, when an order is placed, the buyer will have to enter the key for verification by the server. The purpose of the procedure is, for example, in case of renewal a license, it could be possible to check the user's right to get an upgrade/renewal license. In other words, a user has to enter an old key for verification by the Author’s server, thus confirming the user's right to this type of license purchase.

The filter settings are similar to key generator filter settings, but the operating principles are different. The key generator is used after the order has been created, while key verification interface is used during the order creation process.

Use the appropriate filter to create a price list.

This interface is used only if basic prices are not used in an option. Use the filter to display the option name and actions, and a price list will be displayed. This interface allows you to quickly switch to price editing. You don't have to enter each product profile or change information separately — you can see all of the settings on one screen.

The Author orders filter lets you track all of the orders of your products by various fields. The result will be a list of orders with the selected attributes. You can then choose a specific order and click Process. The Order editing window will open will display all of the order information: order, delivery, payments and discounts, buyer, registration information, and payer information.

Affiliate orders

In this section, you can track all of your product orders placed through affiliates (with which you concluded partner agreements). Use the appropriate filter setting, enter the known parameters and click Set. The result will be a list of products with the corresponding information. By clicking an order code in the Code, Date field, you will switch to the order editing window where you can view more detailed information about the specific order: order information, delivery status, payments, the buyer, registration information, and payer information.

When viewing information about an order, you can see more detailed information about the buyer, order placement date, and delivery terms. You can also see which affiliate page redirected the buyer and to which SoftKey page a buyer was redirected. Furthermore, Authors can view information about discounts, and review the agreement under which a discount is provided.

Unlike previous subsections, the Dealer sales window includes reports on completed orders only, i.e. orders for which delivery is allowed. Accordingly, the filter has much fewer fields. The main field is Date of release for delivery (Figure 10).

Figure 10 - The Dealer sales window

This area allows you to review detailed order statistics. You can view the price of each product in an order, the number of licenses purchased, the order summary, and export statistics to Excel. You can also adjust your search results with the filter.

This section also lets you review a number of orders and sales volume. For convenient viewing, you can sort orders, i.e. choose information about Author sales only, or information about revenue earned under dealer agreements or affiliate agreements. Or you can filter to view information about products, versions, options, or company orders.

A detailed order report displays your fees due to affiliates and allows you to review the agreement in which commission fees are set out.

Order export is a step-by-step export wizard that will help you choose and download order data in Excel, CSV, or HTML format.

You can inform server visitors and your partners about company events (company news) or new information about your products (product news).

Company news can be published in more than one catalogue section. If a message is intended for all users, you should place it in the public section. In this case, the announcement in the company profile will be seen by all server visitors. A product news item will be published in the product’s profile.

To publish a news item, add a new entry in the News section and choose the appropriate language (Russian or English). The news will be seen by users if you check Visible news.

Once a news type is chosen, define where it will be published. Company news may be made viewable to all users or just Author partners (dealers or affiliates). The news will be published in a dealer or affiliate section only if you check the appropriate boxes when creating or editing the news item.

When editing product news, select the product that is the subject of the news item. In the Name field, add a short announcement (200 characters maximum). When editing the news, set a start date and end date for the news display. The news will be viewable within the specified period only.

You can also add a news announcement (with a short description of max. 500 characters) in plain text or HTML formats. The announcement will be visible to all users right after the news headline.

There are no restrictions for the length of the text of a news item. Authors can also add an image to the news text. You can modify or remove your message at any time.

Step-by-step instructions:

1. log into the Author section using your login and password. To do so, fill in the corresponding fields — enter the login and password given to you after registration.
2. in the right-hand menu of the Author section choose "Services" and go to "News".
3. then click "Add a news item".
4. in the opened window check the regions relevant to your published information, as well as the sections in which it will be displayed.
5. in the "Heading" field enter the name of your news item; "Announcement" should contain a short description of the news; in "News text" fill in the body text of the news. An announcement and a news item may be entered in plain text or HTML formats. Maximum length of an announcement is limited to 400 characters (including spaces).
6. you can also attach a small picture (usually a logo) in the "Photo" field to accompany a text with graphics.
7. then click "Add an entry".
8. the news entry will be displayed in your company/product profile at your discretion; after review and approval by a moderator, the news item will be displayed on the website’s home page (to publish a news item on the home page, send a notification with the news item's number to your account-manager).
9. SoftK Ltd. administration reserves the right to change a news item’s text, graphics, etc.
10. If you make any changes to a news item after it has been published on the home page, the news item will automatically disappear from the home page.

In this section, you can submit your press releases for publication in the SoftKey.info online magazine. Press releases will be displayed in the company profile, product profile and on SoftKey.info.

SoftKey.info publishes press releases that are related to your products on SoftKey, including news about new product releases, workshops and press conferences about with these products, etc.

All press releases are subject to review by the magazine’s editors. SoftKey.info reserves the right to reject publication of any press release without explanation.

SoftKey customers that submit their press releases for publication should use the standard press release format: a brief abstract of about 400-800 characters (required), then the main body of text (also required). Images are optional. Please note the format of your text (plain or HTML) and make sure to select the appropriate options.

Step-by-step instructions:

1. log into the Author section using your login and password. To do so, fill the corresponding fields — enter the login and password given to you after registration.
2. in the right-hand menu of the Author section choose "Services" and go to "Press releases".
3. then click "Add a press release".
4. in the "Press release heading" field enter a name of the press release, "Announcement" should contain a short description of the press release; in the "Press release text" fill in the body text of the press release. An announcement and a news item may be entered in plain text or HTML formats.
5. You can also attach to an announcement or press release text pictures of specified sizes, pop-up text that will be displayed on aiming the mouse pointer at a title picture ("alt attribute of the title picture"), as well as a link from the title picture.
6. in the "press release on products in the Softkey.net catalog" field you can enter IDs of the products in the catalog and insert related links below.
7. in order to submit your press release for publication, in the "Author's status" field set the value "For reviewer". The press release will be either reviewed and published, or returned for reworking. Attention! Once the press release has been submitted to a reviewer, it will become unavailable for changing.
8. once your press release has been reviewed by a reviewer, it can be published on the website’s home page.
9. SoftK Ltd. administration reserves the right to change a press release’s text, graphics, etc.
10. If you make any changes to a press release after it has been published on the home page, the press release will automatically disappear from the home page.

Use the Messages and Mailing lists section to send company and product news to your partners. When you create a new message, select the language (Russian or English), the select the message status. New messages are by default set to the draft status (created and saved, but not sent). You can modify your draft before sending the message. In the Send options window, enter the sender and recipient addresses.

Use the Recipients filter to specify to whom the message will be sent. You can send a blind carbon copy (BCC) to all of your partners and buyers or just certain addressees. By choosing a specific product, you limit the recipients. If you choose all products, the message will be delivered to all dealers, affiliates and buyers of the Author’s products (depending on the selection).

If you want the message to be sent to dealers, affiliates and buyers with regard to a specific product only, check the product in the Recipients filter. You can also choose recipients by e-mail address using the Filter by e-mail option. You can preview all the recipients and add more before sending.

When composing an e-mail, be sure to fill in the subject line and the format (plain text or HTML). Once the text is composed, you can save the letter without sending or send it immediately. Click Reset to remove all of the message data.

You can send a message from a list of messages. Once a message is sent, its status changes to Sent. You can modify or remove your message at any time.

This area allows you to view existing documents using the Basic documents filter. In order to print a particular document, go to Product invoices.

Sales data is provided to an Author in an accounting format. You have the option of keeping your records on your own computer, or have SoftKey generate invoices for you based on the sales transactions conducted via the server.

To print out a product invoice use the Product invoices filter.

Figure 11 - Product invoices

In our example, the Reporting period (dd.mm.yyyy) field represents the Date of status changed to delivered field in the order. This field is used in the filter, i.e., payment will cover products within this period.

You can choose an accounting document in any format you need. The result will be a financial document that you must sign, stamp, and send to SoftKey for payment.

Financial transactions on the server are conducted step-by-step. Each step is a transaction. An individual step corresponds to a money transfer from a bank to an account, and from one account to another. Transaction types correspond to bank operations. You can review all of the operations that involve your account. For your convenience, you can also sort transactions by debit or credit, by operation type, amount, currency, date, order and document codes (Figure 12).

Figure 12 - Account transactions

After money transfers, some money may remain on a dealer account. You can get information about account balances in the Balances section. Just like the documents and transactions windows, dealers can limit the information that is displayed by filtering for company code, account number, currency, etc.

Your company profile contains information about your company. Employees with different status levels may be registered with each company. You can change your company information at any time.

You can edit your company information in the Company section. A company owner can upload the company logo for display in the company profile. You will also have to enter an e-mail address to receive messages from the SoftKey administration.

Company information can be displayed in Russian or English. You must select a language when you edit and enter information. By checking the Default language option, a client of the server automatically sets the language in which all the company information will be displayed in the company's profile. In order to make viewing in this language available to users, check the Visible language option.

Add a name, a brief overview and a full description of your company (use either plain text or HTML). You may also enter additional information about your company.

Details include bank account details, contact addresses, and contact person information. This information is required in order to conduct payments and contacti buyers and partners. To publish company details, a company owner need only add an entry in the Details section.

Details can be displayed in Russian or English. Choose the language in which your details will be published when you add or edit an entry. Fill in your company name, whether any details will be displayed, what language will be set by default, and the order in which the company’s details will be displayed in the profile.

Then select your legal format (private person, legal entity, sole proprietor). Each registered company has its own account on the server. The account number is assigned automatically during registration.

When you edit your details, be sure to include your bank details and your Tax ID, your bank account number (usually a settlement account), and the name of the recipient bank. You also should specify the city, tax ID number, Bank ID Code, and the correspondent bank account.

When you enter/edit the company’s legal address, you must include the following details: country, ZIP code, region, city, address, telephone and fax numbers. Also you must indicate a contact person for the company.

For delivery purposes, please enter a postal address and the name of the recipient. The company administrator can enter additional company details as needed. Company owners can change or delete company details at any time.

Company’s registered with SoftKey can also include a number of employees, i.e., several users will be able to manage all company and product information. Registered employees can be given different statuses. In order to register new employees, a company owner will need to add a new user in the Staff subsection.

A newly registered employee's login and password (with confirmation), type (administrator or user), name, last name, and e-mail address should be specified in the user's account. A company administrator can change user information and add or remove employees.

You can create a group and assign it certain permissions, such as creating and signing agreements. You can also customize employee access permissions to the control panel.

You also can use this subsection to edit or add new groups. In order to add a new privilege group, click Add group in the Add new group field.

You can manage email message in the Mail templates section, where you can communicate with partners and buyers. You can request information about account status changes, inform your partner or buyer about an order payment, allow or disallow delivery, or place an order, manage agreements, and terminate or renew agreements.

You won't have to track all of the events on the server or continually check an order's status. All of this information will be sent to you automatically. You can view messages in your personal E-mail messages section.

Messages are sent for the following events:

• Account status changes – a new event is registered when an administrator changes an amount in the Author’s company budget. A message will be sent to the account holder.
• Order placement – when a buyer has placed a new order, a message will be sent to the server administration, the product or bundle Author, and any affiliates (if the product was found through the link on his server).
• Order payment – this event notifies the Author that his product or bundle has been purchased. The event rises when the administrator adds an invoice document on the server. A message will be sent to the server administration, the product Author, and any affiliates (if the product was found through the link on his server).
• Order cancellation – the Author will receive a message about the cancellation of an order placed by a buyer. A message will be sent to the server administration, the product Author, and any affiliates (if the product was found through the link on his server).
• Allowing/disallowing delivery – a message will be sent to companies that are responsible for order delivery. If the Author is responsible for delivery, he will receive a message with the user’s registration data when delivery is allowed/disallowed by server administration.
• Delivery status changes – when an order's status changes (new, shipped, delivered), the server administration and the product or bundle Author will be informed.
• Agreement signed – when an agreement initiated by an Author is signed by a partner, an Author receives confirmation of such.
• Agreement confirmation required – when a company signs an agreement initiated by an Author, the Author receives notification with a prompt to confirm or decline the agreement.
• Agreement declined - a new event is registered when an Author declines an agreement with a partner.
• Agreement renewal by a partner – if an agreement was terminated by a partner and then renewed by that same partner, the Author will receive a message about agreement renewal.
• Agreement termination by a partner – when a partner terminates an agreement, a message is sent to the Author.
• Agreement partnership initiated by the agreement Author – the Author of the agreement receives a message when he invites partners to sign an agreement.

In order to create a new message, choose an event category for the message, select the language (Russian or English), set whether the message will be active, and enter the appropriate e-mail addresses (yours and the recipient’s), as well as a message subject.

When composing your message, choose either plain text or HTML as your format. The message text should be saved as a template. Depending on the event, various field codes are offered. You can opt to fill in all of the field codes or just some of them.

When reviewing messages, you can sort them by events using the filter. You can change or remove a message at any time.

You can customize the layout of the order form by adding a new layout where you can fill in the header and footer fields.

You can use the following styles when creating an order form:

• subtitle - Cart content, Order placement headers style
• tableborder - table border style
• tablehead - table heading style
• tablebody - table body style
• requiredfieldtext - asterisk (marks required fields)
• tablebodytext - body text in tables
• tableheadtext - for text in table headings and field names
• tabletitletext - subheadings (for example: Step 1. Authorization and payer type)
• hline - separator (after headings Order placement, etc.)
• tablefieldtext - field name
• errormessage - error message
• okmessage - message successful
• orderbutton - previous/next buttons

The order form layout will be also applied to the product profile.

In the personal section, you can review and create links to your order form and product profiles. These links may be placed on other servers to make your SoftKey product information available to as wide an audience as possible. To view the link, just select the product from the list in the special field. Then all of the links to this product will be displayed on the page.

There are three types of links:

• The Purchase link takes potential buyers to a Shopping Cart where he will be able to start placing an order. The purchase link is a group link, which means that by clicking the link, a buyer can add more than one product at a time by selecting the products he or she wants to buy. The purchase link description will immediately display a list of all selected products and one link. You can also enter the number of licenses for each product to be purchased by clicking the link.


• The Add to cart link lets buyers add a product to his Shopping Cart and return to the page where the link is placed. Add to cart links are created individually, i.e., if you select several products in the list, an individual link will be created for each of them. This type of link does not let buyers specify the number of licenses (the link is for one product license).


• The Link to the catalogue product profile leads buyers to the product profile. If this is a link to an option or version of the product, users will see the part of the page that contains the option or version description. These types of links are created for each product individually.
  
  You can manage links, specify the number of products and licenses to be purchased, and customize other parameters.


• Reference 1 and Reference 2 - these links parameters are required for statistics and help identify the server on which a buyer clicked the link. You can enter other comments in the Reference 1 and Reference 2 fields to define the server on which a link will be placed — this can be any text that makes a server name recognizable to you. When you edit the fields, the link value is updated automatically.
  
  In the Statistics section, you will be able to use a filter and in the Links (Reference1 / Reference2) field, you can select only orders that were placed via the link from a specific server.
  
  You can place a usual link or use banners and SoftKey server buttons. Images are placed in the Link to server section. You can choose a banner to match your website design. If an order is created with a layout enabled, the products in the cart will be marked with links to the customized product descriptions.


• A discount coupon: if you offer discount coupon codes to buyers, you can add the coupon code to a link. In this case, coupon holders can take advantage of your discount specials when they buy your product. Coupon codes can either be used more than once, or once only. If a coupon code is a one-time deal, the date of issue and product purchased with the coupon will be taken into account.


• Layout – you can customize the order form, product profile, and company profile layout. After clicking a link, buyers will see a page with the layout that was specified in the link. You can choose a layout type or create a new layout to match your website design.

Once the interface in the Keys section is customized, you can check how it works immediately. Previously, testing could only take place after an order was placed and paid for. Now, this window simulates the creation of an order and delivery permission. Then, a keygen is activated if it is enabled. You can use this features to see whether or not a client will receive their product key.

In this subsection you can get reports on viewing and downloading products using a filter.

In the personal Redirects section, you can retrieve a detailed report on what pages buyers were redirected from, what pages they were redirected to, when the redirect took place, and data on when orders are added, placed, and paid. This report is based on the table of redirects from external servers with the Reference1/2= specified in the link. Reference parameters can be set in the Order link section.

You can group order information by payment status, currency and date. You also can download data in Excel.

In this section you can generate reports on your promotions using a filter. You can create reports promotions and promotion events.

The Reference1/2 [%_] field consists of two variables: Reference1 indicates the Internet-resource from which a user was redirected, while Reference2 indicates the specific link placed on the website.

The Company-event recipient field is for a promoted company.

The Product-event recipient is for products featured in promotions.

Enter the proper information in the filter fields (a report on the promotion or promotional events) and click Set.

In the Questions & Complaints section you can file a new question or complaint ticket with technical support or search for previous support tickets.